Why social media marketing matters for your business

Illustration of man typing on laptop with social media icons in air

Social media proves to be a powerful tool when it comes to growing brand awareness. Besides promoting your small business, social media can help you meet several business goals. – Attracts new customers: social media offers a place for your current customers to recommend your brand to their friends and family. Through leaving you positive […]

The Importance of online reviews

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Having easy access to the web has drastically changed the way we shop for almost everything today. From consumer electronics to medical services, it’s rare to blindly make a purchase decision without reading through several online reviews.  In 2020, over 90% of shoppers read at least one online review before deciding to visit a business.  […]